Change in collegiate sports is not slowing down for the foreseeable future. NIL, revenue sharing, and roster caps are only today’s challenges, and in a world where artificial intelligence is accelerating innovation, leading the future of collegiate sports requires new mindsets, skills, and networks. The Athletics Director Program is a 3.5-day in-person learning experience designed to help future and current ADs accelerate their leadership growth and business skills. In addition to building their network, participants will be immersed in a social learning environment with experiential activities that will allow them to turn insights learned from the program into real action back on campus. The program will be designed and led by Joe Castiglione and the team at OU Athletics, Price College of Business Executive Academy Faculty, and experts from across industry.